Viewing entries in
Social Blog

Facebook Introduces Ask the CPO


Facebook and privacy the ongoing battle continues. Facebook has recently launched a new feature in their continuing quest to allow users a better understanding of their privacy on Facebook. The new feature lets users ask Facebook's Chief Privacy Officer, Erin Egan, about their privacy concerns.

  The official blog post on Facebook states:

To help continue this conversation, we created this Ask Our CPO feature, which will enable you to send us your questions, concerns, and feedback about privacy -- and give us the opportunity to share with you how we think about privacy. We hope this feature will serve as a regular forum where we can have a direct conversation about privacy.


This new feature will not cover account specific questions, those are directed to Facebook's support.  It will cover broader questions and issues if the blog post is to be any indication of the content it will cover things like "Does Facebook sell user information?" (No by the way, it does not).

Anyone can ask a question, if you would like to do so, the application is here.

What do you think of Facebook's new Ask the CPO? Do you think it will help users with their privacy concerns? Let us know in the comments!

Screen Shot 2013-01-29 at 10.42.31 AM.png

Happy Community Manager Appreciation Day!

Today is the 3rd annual Community Manager Appreciation Day!  Take a moment to thank the hard working community managers who reach out to fans, followers, clients, and users everyday!  If you'd like to get in on today's action follow and use the hashtags #CMAD and #CMGR on Twitter today (or Instagram, Google+ and all the other hashtag friendly services!).

In honor of CMAD the LOLSMG team has created some graphics to show your CMs just how much you appreciate them!


5 Tips for Pinterest

Pinterest can be a great resource to expand your brand's reach. Check out our 5 tips to get the most out of Pinterest!

1. Use alt tags on your images.  Not only are alt tags great for seo, and accessibility in general, but did you know that when a user pins to Pinterest it uses the alt tags as the default description? Use this to your advantage and ensure you have the keywords you want in your image.

2. Use long trail keywords. Customize your search appearance in Pinterest to those looking specifically for what you have to offer. A user searing for "wedding dress" will get tons of results that may not be what they are looking for, "empire waist sweet heart neckline bridal gown" will give better results to the potential customers looking for your pin.

3. Use Pin it Buttons! This is the most important tip, if you do nothing else be sure to have "Pin it" buttons on your site. Pinterest provides them directly, and many free plugins for Wordpress will add them automatically to your site.  Make it as easy as possible for people to share your content.

4. Use hashtags. Like Twitter, Pinterest supports hashtags. As you know hashtags are great for expanding your reach and letting people find related content.  You can also use them as part of promotions or contests to organize entries.

5. Track your stats! As with any social media campaign it's important to track what you are doing. Are your pins successful? If not what could you change to fix that? But not analyzing the data leaves you working blind and missing an opportunity to expand your reach, engagement, and success.

Do you use Pinterest for your brand? What tips would you add? Let us know in the comments!

Share Videos to Twitter with Vine - Now Live!

You may have noticed Twitter CEO Dick Costolo's recent tweet, a short video of him making steak tartar.

5 Tips to use Instagram for Marketing

Instagram is one of the most popular social networking sites, but one that is often overlooked by marketers.  Here are 5 tips to get the most out of Instagram and incorporate it into your social media plan.


1. Contests!

Instagram is great for contests! Use a specific hashtag to allow your fans to submit photos to your contest. It's a great way to build engagement with fans, not to mention for your fans to have a lot of fun!

2. Show off customers/fans

Post images of customers using your product or fans at your concert or other event.  Not only do customers love the attention but your brand can curate content that displays the lifestyle of your brand.  Sophisticated and classic, fun and zany let it show!

3. Behind the Scenes

Share behind the scenes and other exclusive content. Behind the scenes glimpses show the audience things they'd never otherwise get to see and brings a human face to your brand.

4. Use Hashtags

Just like on Twitter, hashtags are a great way to expand your reach.  Add a hashtag or two (don't get carried away, Twitter hashtag etiquette applies) and reach out to new potential fans through a new channel.

5. Use your Profile

Make sure your profile is filled out fully! Web profiles make your Instagram profile more visible than it ever was before. Take advantage of this and make sure your profile stands out.

Do you use Instagram? Do you follow any businesses or brands on Instagram? If you are a brand do you use it as part of your social media marketing strategy? Let us know! Share your experiences and tips in the comments!