Content marketing is a hot buzz word right now. Is it more than that? Judging from the facts, yes! An overwhelming 91% of B2B marketers use content marketing. Those who use content marketing also reap many other rewards. Sites with blogs get 434% more more indexed pages, and 97% more indexed links! 68% of consumers take time to read the information on brand blogs and 90% of consumers find that information useful. Content marketing also leads to more lead generation and improved relationships with the consumer. Take a look at some more content marketing facts in this infographic from Wishpond.
Content marketing is a great benefit to marketing and SEO! It has many potential benefits for brands and consumers. Is your brand using content marketing? Have you reaped any of these rewards? Tell us about your content marketing experience in the comments.